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SEO Content Copywriter - Freelancer (6-month contract)

Canva

Canva

Marketing & Communications
Tokyo, Japan
Posted on Dec 4, 2025

Job Description

Join the team redefining how the world experiences design.

Hey, g'day, mabuhay, kia ora, 你好, hallo, vítejte, こんにちは!

Thanks for stopping by. We know job hunting can be a little time-consuming and you're probably keen to find out what's on offer, so we'll get straight to the point.

Where and how you can work

Alongside our global campuses, we also collaborate with talented contractors and freelancers from all over the world to help us achieve our crazy big goals. While we support flexible, remote-friendly ways of working, for this role, we’re focusing on Japan so we can best support our teams and keep collaboration flowing.

This role is a 6-month engagement, working part-time.

What you’ll do

In line with our mission, we want to ensure that each landing page has well-written, unique copy that’s informative and engaging. Through this copy, new users can get to know Canva, its features, and how it can empower them to design.

For each landing page, we need the high-quality copy to match. The right candidate should be able to apply Canva’s tone and voice, incorporate SEO optimisations provided to them in their copy, and work independently while meeting a deadline.

In that direction, you will:

  • Create unique and well-researched articles relevant to the designated landing page;

  • Ensure each output adheres to the specified word count and SEO requirements and adapt to Canva’s friendly and informative tone.

  • Consistently meet the required minimum output by the specified deadline.

  • Work remotely and report to Canva’s Japan SEO content team for copywriting projects.

  • Consistently meet the 90% weekly output quality rating.

AI-Powered Efficiency

  • Utilize AI tools for tasks like research, drafting communications, plus more

  • Develop workflows to automate routine activities

  • Explore new AI solutions and share successful practices with the team

  • Spot inefficiencies in workflows and suggest AI-driven improvements

  • Record automation strategies and add them to the shared resources

Qualifications

What we're looking for

  • A native-Japanese speaker with business-level English.

  • Excellent grasp of Japanese language - technically strong with a flair for either structured or creative style of writing (including spelling and grammatical structure).

  • You are meticulous with details, style, and tone, writing with clarity and empathy to deliver what is needed.

  • You are quick with ideas, coming up with original copy that can catch our user’s eye, but can still match Canva’s voice and brand guidelines.

  • You have an eye for social trends in Japan and the evolving language that comes with them.

  • You are able to understand a brief from stakeholders, research accordingly, and convert that brief into excellent landing page copy to meet the project’s needs.

AI Fluency & Technical Comfort

  • Comfortable using AI tools for drafting, research, and analysis

  • Basic understanding of how LLMs work

  • Not afraid of learning new software

Additional Information

About the Group/Team

At Canva, we create tools that empower the world to design. Our mission is to democratise design and empower creativity for anyone and everyone, on every platform! Inspired by a team of talented thinkers, an amazing culture and remarkable growth trajectory – we’re out to change the world, one design at a time.

Since its launch in August 2013, Canva has grown exponentially. We are one of the world’s fastest growing startups and the journey has only just begun. We take great pride in designing a product and an encompassing experience that users really love.

The SEO group keeps growing globally. Keyword researchers, Tech SEO specialists, SEO content specialists, Copywriters, Engineers, Data analysts, Designers, Operations specialists – we’ve got it all covered, and in many regions of the world.

We’re looking for a passionate Copywriter to join and help us scale our next phase of growth in Japan.

Being supported by our Head of Content Marketing in Japan and the rest of our global SEO content team, you will create written content that is designed to inform, persuade, engage, and motivate our target audience to take particular actions.

You’ll thrive and adapt in a hyper-growth environment, and be confident in making decisions and tradeoffs backed by data and experience. You have a curiosity for problem-solving, identifying new opportunities and continuous process improvements.

About the Role/Specialty

Supported by the Head of Content marketing of the Japan SEO Team, you’ll research and create high quality content following a precise content strategy. Based on your capacity/availability, you’ll maintain a regular pace for writing, submitting and optimising an agreed quantity of articles each month. You'll have access to a range of the best enterprise-level third-party tools, as well as several platforms and products we have built in-house that help us to world-class SEO.

A large part of your work will involve: SEO, content and competitor research, as well as writing long form articles for Canva’s Japanese blog/website. You will be able to draw inspiration from past successes of Canva’s global Content Marketing Strategy. You will also be expected to deliver a high standard of content quality across your articles, following the guidance and feedback from the Head of Content Strategy.