Head of Marketing
Blinq
Marketing & Communications
Sydney, NSW, Australia
Posted 6+ months ago
What is Blinq?
Blinq is building the fastest, most intuitive way to share who you are and remember who you meet. What started as the world’s #1 digital business card is now the starting point for over 50 million new relationships a year - and growing at unicorn pace.
Our vision is to build the world’s intelligence layer for professional relationships - one that remembers for you, prompts when it matters, and keeps you in play. If that’s the kind of scale and ambition you want to be part of, you’re in the right place.
Why You’ll Love It Here
• Rapid growth: Doubling ARR every few months, expanding our product surface, and rapidly building our team across Sydney, San Francisco, Melbourne, and New York.
• Well-resourced: $45m+ raised from the likes of Blackbird, Touring Capital, Hubspot Ventures, and Square Peg - we’re continuously investing in the people and tools that fuel our mission.
• A rare moment to join: We’re hitting an inflection point - big enough to have momentum, small enough for you to shape the journey.
• Customers love it: 140k+ reviews and a 4.9/5 rating on the App Store - people around the world rely on Blinq to make that first interaction count.
• We work in person, on purpose: We believe creativity and energy are better face-to-face - so we spend 3 days a week in the office and the rest where you work best.
Growth at Blinq
Our Growth team is where sales, marketing, and growth strategy collide to supercharge Blinq’s reach. We bring our story to life for customers, partners, and the broader market - showing them how a single “card share” can launch a lasting relationship. If you’re passionate about connecting big ideas to the people who need them most, this is your place to shine.
Role & Impact
We are looking for a forward-thinking Head of Marketing to drive Blinq’s global marketing strategy and team. This role requires a leader who can operate at both strategic and executional levels, leveraging AI, Martech, and data-driven techniques to scale our B2B and B2C growth.
You will be responsible for building and executing a multi-channel growth strategy that optimises acquisition, engagement, and retention while improving ROI. Your ability to integrate AI-powered automation, personalisation, and experimentation into our marketing efforts will be key to unlocking new growth opportunities.
This role is ideal for a technical marketing leader who thrives in a fast-paced environment, understands PLG dynamics, and is eager to innovate in the evolving landscape of AI-driven marketing.
What you will do:
- Develop & execute a global marketing strategy that drives user acquisition, engagement, and retention across both B2C and B2B segments.
- Build and lead a high-performing team across growth, performance, lifecycle, and brand marketing.
- Leverage AI and Martech to enhance automation, personalisation, and predictive analytics for scalable growth.
- Experiment aggressively with data-driven growth initiatives, optimising paid, organic, and product-led acquisition strategies.
- Own and optimise the full funnel, collaborating with Product and Strategy teams to refine the user journey and increase conversion rates.
- Drive revenue growth through multi-channel marketing, including search, social, email, partnerships, and community-driven tactics.
- Work closely with Engineering & Data teams to develop ML-driven marketing solutions that enhance targeting, segmentation, and campaign effectiveness.
- Own marketing budgets & ROI, ensuring spend is optimised for sustainable growth.
What we look for in you:
- 10+ years of marketing experience, with a strong track record in B2B and B2C SaaS.
- Proven ability to scale marketing efforts globally in a fast-growing tech environment.
- Deep expertise in growth marketing, AI-powered automation, and Martech stacks.
- Strong analytical mindset with experience leveraging ML/data-driven decision-making for marketing optimisation.
- Skilled at experimentation, A/B testing, and rapid iteration to drive marketing efficiency.
- Leadership experience: you’ve built and led high-performing, data-driven marketing teams.
- A builder’s mindset—comfortable operating in a dynamic, fast-moving environment where adaptability and execution matter.
What You Get
We hold a high bar and move with intent. You’ll get the clarity, trust, and ownership to meet it - and a team that pushes to do the best work of our lives. We back that with:
• Equity & ownership: We’re building something massive, and we want you to share in the upside. Genuinely.
• Competitive salary & growth path: As Blinq grows, your role and compensation grow with it - no glass ceilings here.
• Generous paid time off: At least 20 days fully disconnect each year, with a flexible policy beyond that.
• Parental leave that grows with you: 12 to 26 weeks full pay, based on tenure.
• Free food: Enjoy daily breakfast and lunch at some of our offices, plus an always-stocked snack bar.
